Svitlana is a Practice Leader in Integrated Communications at the company’s Kyiv office. She is responsible for the campaigns’ creative and strategic development, management, and implementation of various marketing, digital and corporate communications programs.

Svitlana has over 20 years of experience in strategic communications, brand PR, and influencer marketing. Among her current and previous clients are the following: AMIC Energy (market entry, brand awareness), Avangardco (financial communications, annual report), Avon (executive positioning, corporate communications, CSR campaigns), Bacardi (influencer marketing, brand PR), Citi (media relations, reputation management, executive positioning), Crosby/Textor (event management), Grey Goose (influencer marketing, brand awareness), Ekol Logistics (reputation management, brand awareness), Facebook (marketing communications), Horizon Capital (financial communications, annual report), LEGO Foundation (marketing communications, influencer marketing, media relations), Monsanto/Bayer (corporate & marketing communications, crisis management), Shell (event management, marketing communications), TransferGo (market entry, brand awareness, marketing, digital and corporate communications), Uber (corporate communications), Visa (creative, corporate, marketing and digital communications, brand PR, executive positioning, reputation management), Westinghouse (crisis management, corporate communications, influencer marketing) and others.

Prior to joining the company, she worked for 15 years as the Director of Development at the Kyiv School of Economics, where she was responsible for brand PR and donor relations, as well as marketing and digital communications.

Svitlana is a member of the Advisory Council of CANactions School for Urban Studies. Svitlana participated in numerous trainings and workshops on project management, strategic communications, and marketing held in Europe and the U.S. Svitlana is the author of a variety of publications in Tier 1 media.